In its first ever celebrity campaign, the Natural Diamond Council is featuring Ana de Armas, rising Hollywood star who recently was nominated for a Golden Globe for her role in Knives Out and starring in the upcoming No Time To Die Bond film. The new campaign will be released on September 20, during the virtual Emmy awards.
Auction house Sotheby's says that despite the corona virus pandemic, their online auctions have been a tremendous success with over 90% of the lots on offer sold and over 60% of them selling at prices that exceeded estimate prices, totaling US$6.1 milion. Catharine Becket, "magnificent jewels" expert at the auction house commented to Bloomberg that wealthy people are "leading dreary lives" quarantined at home, and buying an exclusive, bespoke or prestigious piece offers them joy and hope for when things return to the new normal.
The eldest daughter of the Duke and Duchess of York - Prince Andrew and Sarah Ferguson - granddaughter of Queen Elizabeth II and latest newsworthy royal millennial, Princess Beatrice of York, became engaged earlier this month to Edoardo Mapelli Mozzi. Mozzi enlisted contemporary British jewelry designer Shaun Leane to create the princess’ diamond and platinum engagement ring.
The parade of stars at the 2019 Golden Globe Awards dazzled a global audience with some astounding diamond jewels. Statement necklaces stole the show, with stunning earrings, stacks of bejeweled bangles, emeralds, rubies and other colored gemstones shining in their supporting role.
Christie’s in Hong Kong will auction on 27 November the 24.04-carat pear-shaped, Fancy Yellow Moon of Baroda diamond Marilyn Monroe wore to promote the release of the Howard Hawk’s 1953 film, Gentlemen Prefer Blondes. It could be value anywhere from $500,000 to $750,000, perhaps more. Christie’s will also auction an autographed photo of the actress wearing the stone. The picture has a presale valuation of $10,000 to $15,000.
Many women (and men) dream of the moment their partner will get down on one knee and ask the big question with the little box – but what if it’s not the ring you’ve been dreaming of? Helzberg Diamonds just thought of the perfect solution, the Will You? ring—a $50 “ring before the ring” that marks the proposal, but not the actual engagement.
At the annual pinnacle of high-end celebrity jewelry and fashion, Oscars night, the bling on the red carpet did not disappoint. High-end jewelry reporter Anthony DeMarco covered the glamorous event for Forbes magazine, noting that diamonds and white metals were the overwhelming favorite among the stars. The other major trend on the Oscars red carpet, he writes, was sparkling drop earrings, particularly pear shaped gems or filigree designs. Necklaces were not as prevalent as in past years but those that did appear were sparkling diamond statements.
On November 4, luxury jeweller Tiffany's & Co opened a cafe on Friday as part of a renovation of their Manhattan flagship store at Fifth Avenue and 57th Street in New York City, and it appears to be a hit. The opening of the Blue Box Café revisits a scene from the 1961 film in which actress Audrey Hepburn (Holly Golightly) snacks on a croissant while gazing into a shop window on Fifth Avenue.
Hollywood's stars got their night to shine on the red carpet at the 89th annual Academy Awards, but their stunning diamond jewelry perhaps shone even brighter. The showstopper was the pair of statement earrings (photo) by Chopard featuring a 25-carat pear-shaped D-flawless diamond and 26-carat heart-shaped D-flawless diamond, 4.55-carats of pear-shaped diamonds and 4.35-carats of brilliant-cut diamonds set in 18k white ‘Fairmined’ gold from the “Garden of Kalahari Collection", worn by Charlize Theron.
The 15th annual GEM awards presented by the Jewelers of America (JA), the national trade association for businesses serving the fine jewelry marketplace, took place on January 13 in New York and was hosted by jewelry designer Stephen Webster. The winners in the categories of Jewelry Design, Marketing & Communications, Media Excellence and Watch Excellence were announced live to an audience of 500 elite members of the watch and jewelry industry, celebrities and members of press.
De Beers CEO Bruce Cleaver sat down with Joseph Pisani of the Associated Press to talk about how the diamond industry is trying to reach millennials, "the under-35-year-olds who may be more focused on paying off student loan debt than buying diamonds and getting hitched." The commercials the Diamond Producers Association launched in 2016 - the financing for which De Beers contributed to as member of the DPA - abandon the conventional view of diamonds purcha
The Antwerp World Diamond Centre (AWDC), representative body for the Antwerp diamond community, has does something different for Christmas this year. Instead of season’s greetings gifts or cards, 16 diamond ambassadors rolled up their sleeves and volunteered at the local Antwerp charity project “Moeders voor Moeders” (Mothers for Mothers), an organization which helps young families facing financial difficulties. AWDC will share its season’s greetings video from their day at Moeders voor Moeders on social media.
Cheetos, the finger-lickingly good snack brand owned by Frito-Lay, has launched a high-quality jewelry collection to ring in the holidays. The jewelry set, ‘Eye of the Cheetah from the Chestora Collection’, includes a one-of-a-kind gold and diamond encrusted earring and ring set which retails at $20,000. The dazzling Eye of the Cheetah, an 18k yellow gold ring, features a magnificent 4.7 carat orange sapphire. Each earring boasts matching orange sapphires, totaling 2.89 carats.
In southwestern Namibia lies a vast area - now a national park - that has been off-limits to visitors for more than a century. It stretches along the Namibian coast for a distance of 200 miles starting from the South African border at Oranjemund to around 72 km north of Lüderitz.
JCK's Emili Vesilind digs into Cassandra's SHOP Report, which its website describes as, "A deep dive into young consumers' habits and attitudes around the future of retail, shopping, and spending," and aims to provide, "a comprehensive portrait of the evolving ways Gen Y (also known as Millennials) and Gen Z are approaching the purchasing process and the dynamic role that brands are playing in the lives of these influential young consumers." Vesilind writes, "Emily Anatole, Cassandra’s associate insights director,
An anonymous buyer paid what was expected for the 7.45-carat emerald-cut Harry Winston diamond ring that once marked the union of Donald Trump and his second of three wives, actress and television personality Marla Maples, reports Michelle Graff for National Jeweler. The ring sold for $300,000, hitting the top of its pre-sale estimate. The couple was engaged in 1991 and remained married until 1999. They had a daughter together named Tiffany, after Tiffany & Co. In June 2000, Maples took the ring to Joseph DuMouchelle, where it sold for $110,000.
"This June at the JCK Las Vegas show," writes Rob Bates for JCK, "the Diamond Producers Association (DPA) will unveil an industry milestone: the first category-driving campaign for diamonds not sponsored by De Beers. The DPA’s campaign grew out of its research on millennials, including extensive surveys and focus groups conducted by its marketing firm Mother New York." Bates plans to take an in-depth look at their research between now and then, but provides a few spoilers about what they found out.
Rio Tinto’s Argyle Pink Diamonds have partnered with esteemed Japanese bridal house, Hatsuko Endo, to showcase the finest in beauty and romance from Australia and Japan, creating "a spectacular collaboration of craftsmanship and couture", according to a press release. Hatsuko Endo’s exquisite collection of international designer wedding gowns was paired on the runway in Tokyo with bespoke Argyle pink diamond jewelry, created by some of the finest Japanese jewelry master-craftsmen.
Mode Magazine's 100 Years of Fashion series takes a trip down fashion’s memory lane, revisiting the biggest style trends from 1915 to today, one decade at a time. This video presents 100 years of engagement rings: "Emerald cut, art deco, solitaire, princess cut, halo—engagement rings are as unique as the brides who wear them. Follow along as we recap a century's worth of engagement-ring styles."
Jewelry designer Ruta Fox has created a symbolic diamond ring for single ladies, and the women who have bought it express that it's a liberating feeling wearing it, writes People magazine. The "Ah Ring" is a 14-karat white band that includes eleven full-cut diamonds. It is meant to be worn on the pinky finger, and the "Ah" stands for two things: available and happiness. "Single is the new lifestyle. It's becoming more and more prevalent - there's definitely a trend that more people are living single for a longer time," the South Carolina designer said.
JCK devotes an extensive article on tips and tricks for jewelers to maximize the power of Instagram, “social media’s most jewelry friendly marketing tool”. More than any other social media platform, Instagram is focused on visuals, and thus a perfect match with jewelry items. But Martha C. White argues Instagram requires a very different approach compared to traditional ads and sums up the essentials on using instagram successfully, such as using pictures and background styling that help to tell a story that goes beyond the jewelry item itself.
Under the motto, "If you want it done right, do it yourself", Belgian publication Flair Magazine has launched an "Ask him to marry you" campaign to encourage women to reverse traditional roles and propose to their partners. It will award a $2,500 diamond engagment ring, donated by the Antwerp World Diamond Centre, to the most original marriage proposal.
In her "Style 360" blog, Jennifer Heebner has lit the fuse on 2016 with JCK's fifth annual jewelry predictions and buying guidelines "based on red carpet jewelry trends, runway fashions, and industry-specific jewelry and gemstone offerings." Chiaroscuro drama and fanciful creations are expected to make an appearance, and certain trends from 2015 will remain while new ones emerge. She predicts the styles, colors, materials, shapes and sources that will steal the show in 2016. It would be thoughtless of us to give them away here ...
Financial Times' magazine, "How to Spend It", sat down for a chat with renowned diamond mogul Laurence Graff, chairman of Graff Diamonds. "It’s widely acknowledged throughout the world’s diamond and jewellery industries that he has an extraordinary affinity with diamonds, a sort of sixth sense that enables him to understand their individual characters, to see the subtlest nuances of light, fire and colour. And to perceive, often in an instant, a diamond’s full potential to be the best, the most brilliant, the most beautiful, the most valuable it can be.
Giving a new interpretation to the 'shotgun wedding', a Florida jeweler is running a Christmas promotion - buy a diamond, get a shotgun. Two neighboring stores in DeLand, Florida - Downtown Goldsmith & Engraving and 2nd Amendment Firearms - have teamed up to offer a free shotgun with a qualifying jewelry purchase. The Savage 12-gauge pump action shotgun – worth about $270 – is available to anyone buying pearls, diamonds or gemstones that cost from $450 to $4,000, according to FOX35.
Tresor Paris has selected six white diamonds to be placed inside a set of hand-crafted crackers on sale for $1.5 million through luxury launches website VeryFirstTo.com. The six diamonds chosen by Tresor Paris were selected for their distinctive different cuts, and include: 3.00ct, oval, E-VS1; 3.00ct, princess, F-VS1; 3.50ct, step-cut, F-VS1; 2.50ct, round, E-VS2; 4.00ct, marquise, D-VS2, and 3.00ct, pear, D-VVS2 type IIA. The cost of the crackers includes each diamond being set by Tresor Paris in a classic designed item of jewelry.
Diamonds and lingerie...we (at least some of us) at The Diamond Loupe would be hard-pressed to come up with a finer combination. A grand centerpiece of lingerie has been a longstanding tradition at Victoria’s Secret for nearly two decades, with glitzy iterations adorning famous runway walkers like Claudia Schiffer and Gisele Bündchen. Now, after 685 hours of labor and more than 6,500 precious gems, the Fireworks Fantasy Bra is finally here.
Tomoko Kodera (Japan) won first prize and $10,000 at the recent 17th edition of the HRD Antwerp's International Diamond Jewelry design competition, "A la carte: A Culinary Diamond Journey". It is internationally recognized as one of the world's most important jewelry design competitions, its goal being to inspire and promote creativity in the design of contemporary diamond jewelry and extend the limits of modern diamond jewel and avant-garde ideas.
The Diamond Christmas Snow Globe features genuine diamond ‘snow’ and a hand sculpted family in the likeness of your own. Leah Andrews, snow globe maker to the stars, will craft this artwork in time for Christmas. Five 0.07 carat diamonds are affixed to the inner setting and an additional five diamonds remain loose within the sealed globe, so when you tip the globe upside down you see the loose diamonds twinkle down the inner wall of glass. The price tag for this ball of Christmas happiness (as if one could put a price on Christmas happiness): $5,000.
Tiffany and Cartier jewelry brands enjoy the greatest awareness among affluent consumers, according to the new Millionaire Monitor, the 27th tracking study of the wealthiest 10% of U.S. households by the American Affluence Research Center (AARC). Tiffany and Cartier earned 98% awareness, while four other brands scored above 95% (Chanel, Kay, Zales, and Jared), while Graff and Buccellati were recognized by approximately 20%. Prior purchases of the brands ranged from a low of zero for Graff to a high of 50% for Tiffany.
In order to understand how Millennials consume, one should understand their relationship to affluence, and when it comes to luxury items, the message is not "I'm worth it", but "I earned it". According to Leah Swartz of FutureCast, the Millennial generation is flipping the definition of affluence upside-down.
It’s a new concept in engagement rings by Rome-based jewelry designer Delfina Delettrez, who has been capturing the imaginations of fashion “It Girls” like FKA Twigz, Rihanna and Zoe Kravtiz with her surreal and delicate pieces, which she designs for the woman who “nose what she wants”. Delfina Delettrez’s latest offering, dubbed Faceted, features a bridal style.
Timing its launch to perfection, Amazon today introduced Handmade at Amazon just prior to Etsy's planned launch of Etsy Manufacturing, which will connect merchants with pre-approved manufacturers in the US and Canada, emphasizing smaller companies that treat workers fairly.
The four Cs have ruled the day for diamond assessment and desirability, but as Sarah Royce-Greensill writes, contemporary jewelry designers are finding the beauty in imperfect stones, whether cloudy, rough-cut, included or sliced. Slices, polki diamonds – polished yet uncut stones - and "the understated glamour afforded by unfaceted diamonds" are the new rage in diamond jewelry design. Indeed, "modern designers are not just accepting but celebrating the character of these so-called 'bad' stones," says Royce-Greensill.
The Chicago Blackhawks received their 2015 Stanley Cup championship rings during a private ceremony Sunday. Each ring has 355 round, pear, marquise and princess-cut diamonds, totaling 10.8 carats, set in 14-karat white gold, the Blackhawks said. The top of the ring has "Stanley Cup Champions" around the Blackhawks logo; the left side commemorates their six Cup titles; and the right side features Chicago’s secondary logo and the player’s name and number. The ring was created by Jostens.
Apple has applied to the U.S. Patent & Trademark Office for an Apple Ring device, for which an official name has not yet been assigned. Free Press noted that many of Apple’s patents don’t go on to become retail products, so it is possible that the smart ring won't ever actually be produced. It added that what Apple seems to be describing in its patent application is something far closer to an Apple Watch in terms of its potential functionality.
If you can tour space and anywhere on earth or under the sea using virtual reality, then proposing and sending the ring virtually is not going to present a problem. Chandler Murch popped the question to Katie Tortorice while she wore the VR headset, as she explained on her Facebook page. “So there I was, typical day … on a sunken ship deck; fixing robots; painting three-dimensional fire; walking through the Alps. Suddenly, a virtual engagement ring started floating my way. Chandler told me to take off my headset, and there he really was, on one knee, with a real ring.
JCK reports that Apple has announced a new partnership with French luxury brand Hermès to produce a co-branded version of its Apple Watch. The stainless steel Apple Watch Hermès boasts Hermès-designed leather straps and virtual versions of its signature watch faces. Price points range from $1,000 to $1,500. JCK writes that, "The new joint venture is a sign that the tech giant isn’t letting go of its quest to produce a high-tech timepiece that appeals to luxury and fashion shoppers."
Hollywood, Bollywood and a couple of Trumps turned out for the official opening of Indian luxury jewelry retailer Nirav Modi's boutique on Madison Avenue, its first in the US. "Establishing a presence in the United States is a key milestone of our growth strategy as a leading international luxury brand," Modi said on the occasion of the launch. For the occasion, Modi displayed a Maharani diamond necklace and earring set valued at $1.65 million in the store window. The NYC store is the company's fourth, following Hong Kong, Mumbai and New Delhi.
Apparently the economic slowdown is not slowing everyone's spending down. Business Insider Australia writes that, "Just a short flight away from 11 million people fleeing their homes with nothing, a proud father in the UAE took delivery of a cake set with 4,000 diamonds for his daughter’s birthday and engagement party." The cake includes: 400 one-carat white diamonds, 73 three-carat white diamonds, 73 three-carat black diamonds, one 5.2-carat pink diamond, one 6.4-carat yellow diamond and 15 five-carat white diamonds ... worth a total of $65 million.
Buro visited Cartier's Parisian atelier, founded in 1847. Around 100 people work at Cartier's iconic building on 13 Rue de la Paix where the house designs and makes all their unique custom pieces - it's also home to the largest collection of Cartier jewelry and timepieces worldwide. Over 60 jewelers work in 10 departments. Each one specialises in different jewelry-making techniques, from drawing to polishing.
Luxury hotels, department stores, and restaurants are always pushing the limits of grandeur to impress their customers. And what could make a hotel or restaurant look more lavish than a drink or suite package that comes with a real diamond? Even if the $10,000 martini with bling at the bottom doesn’t sell very well, it certainly generates press and adds splendor to a cocktail menu. What is the marketing advantage of these extravagant package deals?