In April, ALROSA, the Russian diamond mining giant, completed an online auction for special-sized rough where nearly 95% of the lots sold. The auction, which took place without physical viewings, used digital twin technology so clients could analyze goods remotely and trace polished diamonds back to their mine.
The miner sold 142 lots, weighing approximately 2,040 carats, for US$8.8 million. The auction had 238 registered clients, of which 27 placed winning bids and were from Belgium, Israel, India, UAE, Russia, and the USA.
After jewelry sales in the US doubled in March, they almost tripled in April according to Mastercard SpendingPulse.
Compared to a year ago, jewelry sales increased 255%, benefiting from a strong base comparison as US stores were forced to close in April 2020, due to the Covid-19 pandemic. Consumers are anticipating a return to gatherings and events and government stimulus payments, warmer weather and a broader reopening also foster spending.
In 2020 close to 8 million luxury watches were listed on eBay, of which 200,000 were sold. As consumers expand their investment opportunities, platforms like eBay are trying to enhance the consumer experience by launching programs like the Authenticity Guarantee program; where each watch priced over US$2,000 is physically checked by an expert. As the company intends to expand its offerings, they have now introduced an escrow service for luxury watches to enhance consumer trust in high-end digital shopping.
Consumers don’t like feeling rushed when making luxury purchases, and brands like Breitling have found a suitable solution. #BreitlingSelect allows subscribers to try up to three Breitling watches in a year from a dedicated portfolio of timepieces. Part of the offer is that the subscribers will then be able to purchase one of the three watches at a special price.
French luxury group Kering, the parent company of Boucheron and Pomellato, has purchased a 5% stake in Vestiaire Collective, a pre-owned luxury e-commerce platform. With this latest move, the company is betting on the booming resale market to help woo younger and more environmentally conscious shoppers.
The investment is part of a 215m USD financing round announced on Monday which valued Vestiaire Collective at more than 1bn USD, the company said. Existing shareholders include Conde Nast and the French private equity firm Eurazeo.
2020 proved to be quite a challenge with regards to hosting in-person trade fairs, and although online alternatives accelerated the digital revolution within the industry, there is no doubt that in-person viewing and buying is still very much the norm.
The Antwerp World Diamond Centre and Israeli Diamond Institute, in collaboration with VDB Expo, this morning kicked off a three day Online Diamond Trade Show, featuring 50 exhibitors from Israel and Antwerp. The event, which is open 24 hours a day and has direct communication features including live videochat, already has 800 registered professional buyers, from over 50 different countries. In the pre-covid era, traders would now be gearing up to ship goods and travel to the Hong Kong September show.
Following the success of the Online Diamond Trade Show, held earlier this year, the Antwerp World Diamond Centre (AWDC) and Israeli Diamond Institute (IDI), have re-joined forces to host a second edition of the show from the 14th till the 17th of September. The 'virus-free trade show' will take place on VDB Expo, a platform for conferences and trade shows created by and powered by Virtual Diamond Boutique.
India's woes continue as more COVID-19 cases in Surat, which some deem a veritable infection hotspot, forced a week-long closure of manufacturing units. Meanwhile, the GJEPC and other industry bodies are extending the voluntary ban of rough diamonds from July 10-31st and said they will be calling on large producers to continue their flexibility towards long-term customers. At the same time, as tensions continue to rise between India and China, traders are forced to reroute polished exports to Hong Kong, which are being blocked by Chinese customs.
As of April 1st, a new 2% tax on online sales, the “Equalization Levy” (EL), came into force in India which is having a major impact on Indian diamond manufacturing and trading companies who buy rough or polished stones via online channels, such as online auctions or tenders, trading platforms. Foreign companies that are considered an “e-commerce operator”, defined as a non-resident that owns, operates or manages a digital or electronic facility or platform for online sale of goods or the online provision of services”, will be forced to charge 2% on top of the sales amount, when selling to
De Beers has launched its online "Buy platform", a segment of the De Beers Group Auctiones, where Registered Buyers can now buy rough diamonds online. The platform works like any other e-commerce platform, where buyers can search, "view" and select goods, add them to their shopping cart and complete their purchase via a virtual checkout. In addition buyers can create favorite products, which are assorted in four categories; "very high-end", "high-end", "mid market" and "low-end".
The Antwerp World Diamond Centre (AWDC) and Israeli Diamond Institute (IDI) are joining forces to host the first ever Online Diamond Trade Show from March 30 to April 4. The 'virus-free trade show' will take place on the Virtual Diamond Boutique trade platform.
Jewelry sales during the U.S. holiday season showed a modest increased compared to 2018, with higher-end independent jewelers performing particularly well, according to several surveys. Online buying surged, while foot traffic in retail stores slowed. The Mastercard SpendingPulse report shows that the jewelry sector experienced 1.8 percent growth in total retail sales, with online sales growing 8.8 percent – supporting eCommerce strength.
Alrosa, Tencent and Everledger are launching a new WeChat Mini Program e-commerce solution for Chinese retailers. The pilot will employ blockchain technology to enable full traceability of diamonds from mine to consumer, providing full transparency of their origin, characteristics and ownership history.
Mondiamo, an online buyer of pre-owned diamond jewelry, announced that it is merging with CIRCA, a global buyer of pre-owned fine jewelry and watches with 12 offices worldwide. The combination will create “the world’s leading buyer of pre-owned luxury diamonds, jewelry and watches,” enabling sellers to choose between shipping their pieces for evaluation or scheduling face-to-face expert consultations, according to a press release from Mondiamo. The two companies will continue to operate separately under their brands while merging their resources.
As of yesterday, May 1, Signet Jewelers' e-tailer James Allen will offer laboratory-created diamonds, becoming the first Signet-owned entity to do so, reports Rob Bates of JCK. "This is a test," says Oded Edelman, president of the James Allen site, which was Signet Jewelers purchased in 2017. "If consumers adopt it, then maybe it’s a sign for the rest of Signet to adopt it as well. We’ll wait and see how it goes.”
Lucara Diamond Corp. continues to test and refine Clara Diamond Solutions (Clara), its digital sales platform for selling rough diamonds individually, launching its fourth test run this week. Lucara CEO Eira Thomas and Steve Lincoln, Sales and Marketing Operations Manager at Lucara and Director Sales and Marketing of Clara sat down with The Diamond Loupe to clarify a few aspects of the system and discuss their progress as they gradually expand their trial phase, which commenced in late November 2018.
Holiday retail sales in the U.S. during 2018 grew a lower-than-expected 2.9 percent over the same period in 2017, according to the National Retail Federation (NRF), falling short of their forecast that holiday sales would grow between 4.3 percent and 4.8 percent. From November 1 through December 31 reached $707.5 billion, according to figures from the Commerce Department, whose results were delayed by nearly a month because of the recent government shutdown.
RapNet, a member of the Rapaport Group of Companies and the world’s largest diamond trading network, will be introducing jewelry into its global trading network, as announced yesterday in a press release. RapNet members can now upload jewelry images and data, perform detailed searches, and directly trade jewelry with each other without any fees or commissions. There are no additional fees to use this service.
The Diamond Pro, described as "an unbiased online diamond jewelry advisory website," has launched Ringo, an artificial intelligence (AI) tool that helps any online diamond buyer determine the best diamond options based on their specific requirements. The "first-of-its-kind tool" is intended to enable buyers to determine if a diamond is clean to the naked eye based solely on its picture, and be assured they are making the best purchase based on certification, desired shape, setting style and precious metal type.
Signet Jewelers' online diamond bridal jewelry retailer JamesAllen.com has officially opened its new concept retail store in Georgetown, Washington DC. The brick-and-mortar location is a first for the online retailer, and is intended to lure and engage consumers by encouraging them to interact with the product as well as their staff. The initiative launches Signet's effort to draw traffic to their digital platform while tapping into the "immersive" experiential aspect shopping, a combination favored particularly by the younger generations.
The Antwerp World Diamond Centre (AWDC) and Alibaba Group announced today that they have entered an exclusive partnership to offer Antwerp certified diamonds directly to Chinese consumers via Alibaba’s B2C marketplace, Tmall. The cooperation agreement was signed in the framework of the first China International Import Expo (CIEE), which is being held this week in Shanghai.
Lucara Diamond Corp. will launch Clara Diamond Solutions, its 100% owned digital sales platform, in November 2018 with a select group of large vertically-integrated jewelry houses and global diamond manufacturers, the miner announced today. Rough diamonds offered in Clara's first sale will include a selection of diamonds from Lucara's Karowe mine and additional aggregated third-party rough diamonds consisting of stones between one and fifteen carats in size in the better colors and qualities.
Zimbabwe's Consolidated Diamond Company (ZCDC), the state-run entity overseeing the country's diamond mining and marketing operations, has announced it will introduce an electronic trading system to improve efficiency in line with international best practice. The online system will allow for the participation of international buyers who cannot physically attend an auction, as well as "do away with the excessive human interface which breeds corruption," writes The Herald. Zimbabwe’s second diamond tender of 2018 earned $28.3 million from 423,066 carats, even though the tender attrac
Amazon's filing for a trademark, "For Keeps by Amazon", makes it appear likely that the e-tail giant might be on the verge of launching a new jewelry brand. According to a filing with the US Patent and Trademark Office on September 19, the patent is for “online retail sales of jewelry, namely precious metals and their alloys and goods in precious metals or coated therewith."
Farfetch (FTCH), the London-based luxury fashion e-tailer, has just pulled off one of the largest IPOs of the year.
Last week, the United States' Supreme Court ruled 5-4 in favor of allowing states to collect sales tax from online retailers even when a retailer has no physical presence in that state, sending shock waves and uncertainty across the retail landscape. States argued they were losing out on billions of dollars worth of online sales taxes annually as a result of the precedent set by a 1992 court decision, Quill Corp vs. North Dakota; the new Wayfair v.
Signet Jewelers recorded a $77.2 million (5.5%) increase in overall sales during the 13 weeks ended May 5, 2018 (Q1 fiscal 2019), yet profits tumbled as the retail group reported a net loss of $496.6 million in the quarter, compared with a profit of $78.5 million in the year-earlier period due to a non-cash impairment related to the credit-outsourcing transition and restructuring charges.
JCK’s Rob Bates took a closer look at Amazon’s vetting process for its jewelry sellers. He spoke to Kristin Cherry Jackson, who recently joined 21C Jewelry Solutions consultancy, following her senior position at Amazon.
Signet's total sales for the 9 weeks ended December 30, 2017 (“Holiday Season”) were $1,881.7 million, down $59.2 million or 3.1%, compared to $1,940.9 million in the prior year, the group announced in a press release today. Same Store Sales (SSS) decreased 5.3%. Sales declines were primarily driven by weakness in the Sterling division (Kay, Jared, R2Net and Regional brands), impacted predominantly by the credit outsourcing transition* which accounted for approximately two-thirds of the decrease. R2Net was the best performer in the division, increasing sales 38.6% to $50.6 million.
Jewelers of America (JA) released the results of their US “Fine Jewelry Industry Consumer and Retail Market Study” conducted by Provoke Insights. The study surveyed two groups, the retailers and the consumers, and Michelle Graff listed some of the key findings.
Online coupon search site and retail trend analyst CouponFollow recently released The Millennial Shopping Report, tracking the behavior of those born between 1982 and 1996, who now constitute "the largest generation in human history", with over 80 million members in the U.S. alone. CouponFollow claims that Millennials spend $600 billion annually and are, "poised to inherit $30 trillion from their Baby Boomer parents"; they already account for 28% of all daily per-person consumer spending, and it is suggested that could rise to 35% by 2030.
Online diamond and jewelry retailer Blue Nile has appointed Jason Goldberger, former chief digital officer and president of Target.com, as its new president and CEO, replacing Harvey Kanter, who will serve as Chairman of the Board of Directors and continue to play an important role in the strategic direction of the company. "Goldberger brings to Blue Nile more than 20 years of executive leadership in merchandising, digital innovation, marketing, and product management across leading online retail organizations including Target, Gilt Groupe, Hayneedle, and Amazon.
Luxury houses such as Cartier, Piaget and Chanel have launched collections on Net-a-Porter and are doing well, despite critics of the format. Cartier made a relatively risky move by placing Panthère de Cartier, a white gold diamond watch retailing for US$77,000 (HK$600,000) on the online platform Net-a-Porter. Within two weeks of the collection’s launch, the watch was sold. Of course some ‘purists’ believe that luxury products must be felt to create an emotional engagement, which is hard to replicate online.
The lastest disruptive online diamond sales platform, a "reverse auction site" startup called Legemdary, purports to serve the interests of diamond buyers and wholesalers by cutting out retailers altogether, writes Rachelle Bergstein for Forbes, introducing the company to a global audience. Legemdary calls itself the only straight to wholesale online diamond marketplace, connecting prospective engagement ring buyers directly with wholesalers who bid to supply the consumers' needs.
Debra LaBudde launched Memo, an ecommerce site that specializes in fine jewelry. The name of the brand refers to the consignment practices within the jewelry and diamond industry, wich served as the inspiration for her concept. LaBudde noticed there was an untapped market for fine jewelry, “(I saw) an interesting opportunity in the marketplace that, in my mind, hasn’t been well served, and that ultimately could create a larger market.”
Everlane’s founder, Michael Preysman, who sells classic designs over the internet by promising “radical transparency”, believes he has identified the issues Millennials have regarding provenance and price. He pledges low-cost, high-quality goods made in factories used by designer brands, thus making them more appealing to their consumers. Everlane has a studio in Soho, New York, where shoppers are encouraged to try on the products and then return home and purchase their goods online, an inventive way of combining retail and ecommerce.
The French luxury group Kering reported a strong first quarter, with group revenue rising by 31% y-o-y basis to $3.89 billion. Sales from its luxury activities for the same period totaled $2.63 billion, up by a steep 34%. The sales growth in the group’s directly operated store network increased significantly to 36.6%, as a direct result of the remarkable performance in Western Europe and the Asia Pacific area, which reported sales increases of 49.9% and 46.7% respectively.
The video is incorrect when it states baldly, “Diamonds can’t be tracked.” True, there is nothing gemologically in a diamond that offers any proof of origin. But there is no reason that diamonds can’t be tracked. Bananas are tracked. Coffee is tracked ... If a manufacturer buys directly from a specific mine, establishing a diamond’s origin should be relatively easy.
With 850 million active users monthly, western luxury brands have been quick to embrace China’s “most important platform for luxury brands”, WeChat. Local and international brands have realised the potential of the platform to make them key players in China’s $103 billion jewelry market. Western companies have used it for flash sales as well as marketing and customer interaction. While these flash events have spurred sales, China’s online sales remain limited, says Antoine Pin, managing director of Bulgari in greater China.