What Do The Weak Hong Kong Shows Say About Our Future?

Opinion piece
13/03/2015 16:17

"The chase for lower price-point items at the Hong Kong show is actually a trend, and it is echoing the US Christmas holiday sales trend – more diamond jewelry items are sold, but the average price point is lower, sometimes much lower.​"

Edahn Golan, independent industry analyst calls for heavy investment in generic marketing to spur consumer interest in diamond jewelry.