Platinum Guild International Launching China Bridal Jewelry Market Campaign

Finance and Trade
11/10/2015 09:45

Platinum Guild International (PGI) is launching a bridal group campaign in 2015 with industry partners for China’s lucrative bridal jewelry market. The campaign aims to further boost the demand for platinum bridal jewelry in Tier-1 and Tier-2 cities, and helps develop similar markets in middle-tier cities through joint promotions with national retailers and manufacturers, as well as to reinforce platinum’s leading role in the China bridal market at the same time.