In Increasingly Artificial World, Stick with Original Diamonds

Polished
07/08/2017 11:45

Synthetics are mass-produced in factories, made in a matter of weeks and primarily used for industrial purposes. None of these qualities is commonly associated with the rarity, beauty and luxury that embody a diamond. Many have raised concerns about the long-term value of synthetics because, as a manufactured product, their potential supply is unlimited. Furthermore, synthetics are not eco-friendly... Diamonds are of the earth, made billions of years ago, as old as the stars. They are an authentic, scarce product in an increasingly artificial world. Just as you cannot compare an original painting to a reproduction, you cannot compare a diamond to a synthetic. In fact, according to the Federal Trade Commission, “it is unfair or deceptive” to use the word “gemstone” to describe a laboratory-grown stone.

- Jean-Marc Lieberherr, CEO of Diamond Producers Association in response to article in The Washington Post.

Photo: (Dario Pignatelli/Bloomberg)